Regen

Prove the
Unproven

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Who We Are
NameMox
LocationBoise, ID
Founded2021

A standard agency is limited by who sits in the room. We are not. We run a sharp in-house core, backed by a roster of independent talent we represent. We bring the exact right minds to the table for every job. This allows us to scale fast, hit harder, and build work most shops cannot touch.

Proven methods secure results, and that is important. But repeating the ‘industry standard’ will only take you so far. To find true success, calculated risk is required. At Mox we’re not afraid of testing unproven strategies. This is where strategic foundations and novel ideas collide.

Mox
The Team

Our Starting Lineup

How It Works

August 2026 – January 2027

Research first, because it makes the landing page sharper and the website cheaper. WEFTEC in the middle, because it is the best research money can’t buy.

* Long Term Success Is Worth Waiting For

We can bust out a full website in the 6 weeks before WEFTEC. It’s possible, but we don’t believe that’s the right approach for your long-term success. Building a website that is custom tailored to meet your target audience requires the correct timeline. We don’t believe in rushing work and we don’t believe that will give you the best results. We want to fight for quality, not just something that looks good.

Late AugustWeek 1

Market Research

Four focused hours against the segments in your go-to-market plan: how competitors in private water infrastructure position, what language your four buyer types actually respond to, and where the search and answer-engine gaps are in this category.

  • Competitive positioning scan across private water & wastewater engineering
  • Segment message testing against the four target markets
  • Keyword and answer-engine gap analysis
  • Findings memo that feeds both the landing page and the full build
Late Aug – Mid SeptWeeks 2–4

WEFTEC Landing Page

Design and build of the single-purpose conversion page.

  • Positioning and copy written for the WEFTEC floor specifically
  • One clear qualifying action for booth and follow-up traffic
  • Mobile-first, because this gets opened on a phone, on a show floor
  • Tracking in place so the show produces data, not just business cards
Live by Sept 12, two weeks before the show
Sept 26–30New Orleans

WEFTEC 2026

Ernest N. Morial Convention Center. 950+ exhibitors, 23,000+ attendees, ~70% of whom influence purchasing decisions. You are already investing $12,000 here. We treat the five days as live research: which objections repeat, which segment leans in, what language lands.

OctoberWeeks 1–4

Research & UX

WEFTEC findings get folded in. Site map, segment architecture, and wireframes: the structural decisions that determine whether this site performs for five years or gets replaced in eighteen months.

  • Stakeholder sessions with Ronen, Justin, and Facundo
  • Site map and segment-path architecture
  • Wireframes and the inquiry / lead-qualification flow
  • Strategy and approach revision round
Oct – NovWeeks 4–9

UI Design & Copywriting

Visual system and written content in parallel. The design has to read as credible to a private utility and considered to an architecture client, which is a harder brief than either one alone, and the reason we’re not doing this in six weeks.

  • Homepage design and revision rounds
  • Internal and segment page design
  • Full site copywriting, structured for search and answer-engine citation
  • Technical proof formats: pilot reports, permitting case studies, reuse applications
  • A real home for REGEN Architecture inside the engineering-led structure
Nov – DecWeeks 9–14

Development

Built fast, secure, and maintainable, so your admin resource (15 hrs/week in your plan) can publish a case study without calling us.

  • Homepage and internal page development
  • Inquiry form with segment-based lead pre-qualification
  • SEO kickstart and structured data implementation
  • Testing across devices and full-site revision rounds
JanuaryWeeks 15–16

Launch

Domain connection, go-live, recorded training sessions for your team, and heatmap tracking so the site keeps teaching you something after we’ve handed it over.

Live ahead of the 2027 calendar: Reuse, NAHB, Hawaii Wai
Phase · Aug 2026 → Jan 2027
AUGResearch
SEPWEFTEC
OCT
NOV
DEC
JANLaunch
Market Research
Research
WEFTEC Landing Page
Live Sept 12
WEFTEC 2026
Sept 26–30
Research & UX
Research + UX
UI Design & Copywriting
UI Design + Copy
Development
Development
Launch
Launch
WEFTEC Track
WEFTEC 2026 · New Orleans
Full Website Build
Launch
Landing Page LiveSept 12
WEFTEC 2026Sept 26–30
Full Site LiveJanuary
Ahead Of2027 Calendar

Your Part

This moves on schedule if project photography, technical documentation, and the permitting and pilot records we’ll want to build proof around are gathered early. The engineering substance has to come from you: we can structure it, write it, and make it land, but we can’t invent it. Getting that material to us in October is the single biggest thing that keeps January realistic.

The Investment

Transparent
and Phased

Three line items, billed as three separate commitments. You can approve research and the landing page now and make the website decision after WEFTEC, with better information than you have today.

Scope 01 · 4 hrs @ $200/hrMarket Research
$800
Competitive positioning scan across private water & wastewater engineering
Segment message testing against your four target markets
Keyword and answer-engine gap analysis
Findings memo that informs both the landing page and the full build
Scope 02 · FixedWEFTEC Landing Page
$800
Single-purpose conversion page for WEFTEC 2026, September 26–30, New Orleans
Positioning and copy written for the WEFTEC floor specifically
One clear qualifying action for booth and follow-up traffic
Mobile-first design and build with tracking in placeLive by Sept 12
Scope 03 · FixedFull Website Build
$15,000*
Research & UX: site map, segment-path architecture, wireframes, inquiry flowOctober
UI design: homepage, internal and segment pages, revision roundsOct – Nov
Full site copywriting, structured for search and answer-engine citationOct – Nov
Technical proof formats: pilot reports, permitting case studies, reuse applications
A real home for REGEN Architecture inside the engineering-led structure
Development: fast, secure, maintainable, with segment-based lead pre-qualificationNov – Dec
SEO kickstart and structured data implementation
Launch: domain, go-live, recorded team training, heatmap trackingJanuary
Total Investment
Research $800 · WEFTEC Landing Page $800 · Full Website Build $15,000 · *Research credit −$800
$15,800

*The website is discounted by $800. Since we are front-loading the $800 of research for the landing page, that same research carries directly into the full build, so we take it off the website’s price rather than charging for it twice.

Your go-to-market document allocates $15,000 to the website and $12,000 to WEFTEC, inside a lead-generation program that also carries $6,000 for private network outreach and $5,000 for podcast and webinar work. The website here is priced at exactly that $15,000 allocation: not a range that creeps toward it, and not a number we built and then went looking for a budget to fit. It matches the figure you already wrote, with $1,600 in front of it for research and WEFTEC.

$15,000 is a firm number, not a starting point. That only works if both sides are clear on what it buys, so here is the boundary: a site built around the four market segments in your go-to-market plan, up to fifteen custom pages, full original copywriting, a technical content structure that holds pilot reports and permitting case studies, a home for REGEN Architecture, SEO kickstart, and the revision rounds listed below. We will lock the page count and content inventory against that scope at the end of the October UX phase, before design starts. If something you want falls outside it, we will tell you then, price it separately, and let you decide. What we will not do is quietly absorb scope and hand you a different invoice in January.

Included

  • Advanced market research
  • Full copywriting
  • Site map and segment architecture
  • Wireframing and user experience design
  • Custom design system
  • 1–15 custom pages
  • Strategy & approach revision round
  • Content revision round
  • Homepage revision rounds (2 passes)
  • Full site revision rounds (2 passes)
  • SEO kickstart and structured data
  • Lead pre-qualification inquiry form
  • Recorded team training at launch

Not Included

  • Hosting
  • Domain name
  • Ongoing SEO retainer
  • Custom software development
  • Photography and video production
  • Custom icon illustration
  • Paid media and ad buying

Photography is worth a separate conversation. Your marketing plan already flags high-quality project imagery as a need, and a technical infrastructure site lives or dies on whether the work looks real. Happy to price it separately.

Portfolio

Trusted by Great Organizations

Because of our creative philosophy, ethical values, and collaborative approach, our roster has been able to work with these incredible organizations.

Organizations Mox has partnered with

Recent Projects

Our Approach

Our Philosophy

A holistic philosophy that ensures our work delivers maximum impact and integrity, from first research to final launch.

Train like athletes

We engage in continuous learning and creative-thinking exercises to build stamina and master our craft, so every project is delivered with peak efficiency and performance.

Think like creatives

We embrace curiosity, empathy, and strategic questioning to ensure the final design resonates deeply and ethically with the user.

Work like engineers

We apply rigorous, scalable, secure technical solutions: platforms that aren't only beautiful but are engineered for long-term compliance, staff maintainability, and security.

Our creative manifesto

Six principles · Click any one to explore

01
Creativity is wise

Being intellectual is not enough in a creative setting. Knowledge is being right, but wisdom is being right at the right time, in the right way, about the right thing.

The Proof

Case Studies

AC Boise

Project ScopeKit Launch Campaign

Description: You do not launch a local club's kit in a blank studio. You take it outside. To reveal the new AC Boise gear, we teamed up with Against, director DJ Ramirez, and DP Nathan Zanders to put the city on screen. We framed Boise as a living character, filming real people wearing the kit in the places they do life. Built for both the live launch event and social channels, the film skips the standard sports hype. It gives a clear, honest look at a city standing behind its team.

AC Boise kit launch film still

NCS

Length of Retainer5+
Project ScopeDesign Retainer
Assets Created2000+

We've partnered with National Carwash Solutions (NCS) for five years running, and we're still going. Over that time we've worked with them in just about every way a creative partner can. But if you boil it down, we've been their strongest problem solvers.

When NCS had a problem, they came to us. How do we launch a new product? How do we get people to actually stop by our booth instead of walking past it? How do we become completely unmissable at a show? Those are the kinds of questions we've answered for them, again and again, and the answers showed up as real, produced creative.

The range speaks for itself. Social media graphics, websites, landing pages, videos, event and booth materials, decks and presentations. Honestly, just about anything a marketing team could dream up, we've built for NCS. Whatever the channel or the deadline, we've been the team they trust to figure it out and deliver.

What makes this especially relevant to the Fiesta Sports Foundation is how we work. NCS has its own internal marketing team and in-house designers, and we don't step on them; we work right alongside them. We regularly share larger projects, dividing the work in whatever way serves the goal. We can lead as creative director and set the vision, or roll up our sleeves as the production design team executing the details, often both on the same project. That flexibility is exactly what an organization with its own team and multiple partners needs from an outside creative shop.

The through-line across five years is simple: NCS keeps coming back because we solve their problems, integrate with their team, and make them unmissable. That's the same partner we'd be for you.

Reference contact: Sydney Quintana, Director of Regional Marketing, National Carwash Solutions, squintana@ncswash.com

7-Eleven

Project ScopeCar Wash Menu UX Study

The Challenge: We conducted a specialized user-experience study to refine the 7-Eleven car wash menu. Our goal was to replace aesthetic guesswork with measurable behavioral data, ensuring that customers could navigate complex pricing tiers without friction.

Our Methodology: The Science of Sight. We utilized RealEye webcam eye-tracking technology to record and analyze how participants interacted with four distinct design “stimulants”. This process allowed us to measure the exact moment of engagement and identify where “complexity-induced apathy” caused users to stop reading. By analyzing these heatmaps, we could see which elements were being visually digested and which were being ignored despite being gazed at.

Identifying Friction Points: Our testing revealed critical weaknesses in legacy layouts that directly impacted sales potential:

  • The Complexity Gap. In some versions, participants viewed the subscription sections first but did not spend enough time to actually read the details.
  • Hierarchy Failures. We discovered that cluttered text and “strange blocking” led to top-package features being largely ignored.
  • Branding Interference. Our analysis showed that certain brand elements had poor contrast and an outdated visual style that clashed with modern, bright designs.
  • Information Mismatch. In post-survey testing, participants only correctly identified top-package features 40% of the time, suggesting that the design was not effectively communicating value.

The Solution: Information Blocking and Flow. Based on these findings, we pivoted to a methodology focused on “information blocking” and “F-pattern” reading flows. The results from our final stimulants showed marked improvement:

  • Visual Separation. By fully separating titles, details, and prices into distinct visual blocks, we captured user attention quickly and naturally.
  • Exaggerated Hierarchy. We used bolder fonts and strategic bullet points on top-tier packages to drive more thorough reading and higher engagement.
  • Immediate Attention. Our final design logic resulted in participants starting to read the content almost immediately upon viewing the screen.

The Result: Through this rigorous testing process, we transformed a confusing menu into an intuitive, evidence-based interface that guides the user toward the most valuable options.

Let's Build It

Thank You

This is a flexible proposal, so let us know if anything's missing or needs updating to best align with your goals. Reach us anytime at hello@wearemox.com or 208-608-8300.

Book a Call
Thank you so much,
The Mox Team